| Deliver and measure the effectiveness of ads• Hamid, Sadek 5 October 2018 | Google uses and data to:• You can also visit g |
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| Brett Okamoto 19 March 2021 | Guran, Anna 10 September 2019 |
Show personalized content, depending on your settings• Deliver and maintain services, like tracking outages and protecting against spam, fraud, and abuse• Mckeever, Lewis December 4, 2020.
11| Improve the quality of our services and develop new ones• Personalized content and ads include things like more relevant results and recommendations, a customized YouTube homepage, and ads that are tailored to your interests | Mckeever, Lewis December 4, 2020 |
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| Brett Okamoto July 31, 2015 | Personalized content and ads can be based on those things and your activity like Google searches and videos you watch on YouTube |
Brett Okamoto July 31, 2015.